I love my blog. I have worked hard to get my website the way I want it to be. I really like it when I receive positive feedback on the stories and articles I write. But when I put an advertisement on my webpage, I often wonder what percentage of the people who view the ad or article will actually click on the link provided? How many people will view the “ad” then just move on to somewhere else and then will remember the ad and look at the product later? This is called View-through conversion rate. I know I have done this and my husband does it all the time. We are one of those who make up the percentage of users who do not go to an ad automatically but may go to the product being advertised website or do more research on it.